If you’re familiar with the Flywheel concept from Turning the Flywheel, you’ll remember when author Jim Collins sat down with Jeff Bezos and the Amazon team. It was the early 2000s, before Amazon Web Services existed, when Amazon was purely a product and e-commerce business.

The Hedgehog Concept: Connecting Strategy and Execution for Business Growth In the pursuit of business growth, execution plays a pivotal role. While topics like strategy, innovation, and capital often dominate strategic planning discussions, execution is sometimes overlooked. Yet, flawless execution can be just as powerful as exceptional strategy. You need both to drive scale or rather, high and efficient business growth. Like a swimming pool without water—strategy without ex