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How to become a learning machine. (Hint: it's HI related)

Updated: Aug 9


Warren Buffet courtesy of CNBC Adam Jeffrey.


High levels of human capital like human intelligence (HI) and learning agility of the founders and management has time again been linked to successful scale ups. So we should always be learning...


To quote Charlie Munger, Warren Buffet's business partner;


"I constantly see people rise in life who are not the smartest, sometimes not even the most diligent, but they are learning machines."


Here is a starter list of top business scaling and growth books and other recommended resources. This list has been created with input from founders and experts like Verne Harnish from Scaling up.


If you have a recommendation for the list, please email me on claire@made4scaleup.com


So WWWBD?


"I just sit in my office and read all day. I insist on a lot of time being spent, almost every day, to just sit and think. "


Ah... wouldn't that would be nice!


Business Scaling Books and Recommended Resources


Scaling


Crossing the chasm (Geoffrey Moore)

http://www.geoffreyamoore.com/books-by-geoffrey-moore/


What is the ultimate job you are doing for the customer? (Clayton Christiansen)

https://hbr.org/2016/09/know-your-customers-jobs-to-be-done


From Good to Great” and “Great by Choice” (Jim Collins)

https://www.jimcollins.com/books.html


Scaling UP: Mastering the Rockerfeller Habits (Verne Harnish)

https://www.amazon.de/Scaling-Skalieren-Weshalb-Unternehmen-stranden/dp/3981801709


Traversing The Traction Gap (Bruce Cleveland)

https://wildcat.vc/traction-gap/


Strategy


Core Competencies

https://hbr.org/1990/05/the-core-competence-of-the-corporation


Marketing


Olgivy 4Es of Marketing

https://davidpaulcarter.com/wp-content/uploads/2018/08/four-es-of-marketing.pdf


This Won’t Scale (Drift Marketing Team)

https://www.drift.com/insider/learn/books-reports/this-wont-scale/


Pricing


Good, Better, Best Pricing

https://hbr.org/2018/09/the-good-better-best-approach-to-pricing


Confessions of a Pricing Man: How pricing affects everything (Hermann Simon)

https://www.amazon.de/-/en/Hermann-Simon/dp/3319203991


Organisational Structure


Reinventing Organisations (PART 2) (Frederic Laloux)

https://www.reinventingorganizations.com/


Team of Teams (General Stanley McCrystal)

https://www.amazon.de/-/en/Stanley-McChrystal/dp/3800660504/ref=pd_lpo_1?pd_rd_i=3800660504&psc=1



Teams and Culture


Five Dysfunctions of Teams

https://www.tablegroup.com/product/dysfunctions/


Loyalist Team

https://trispectivegroup.com/The-Loyalist-Team


Measuring Mindsets for Success

https://resources.strategiccoach.com/the-multiplier-mindset-blog/determine-your-mindset-for-success


Leadership


What got you here, will not get you there (Marshall Goldsmith)

https://marshallgoldsmith.com/product/book-2/



Podcasts (Spotify, Apple)


How I built this

Masters of Scale

Nathan Latka (SaaS companies)

Conversations at the Edge

Growth Manifesto by webprofits


Blogs/Online


Steve Blank on entrepreneurship

https://steveblank.com/


Alejandro Cremades on fund raising

https://alejandrocremades.com/fundraising-training


Reid Hoffman on start ups, scale ups, tech & AI

https://www.reidhoffman.org/


More on Buffet's reading habit and their benefits here: https://www.cnbc.com/2016/11/16/warren-buffetts-reading-routine-could-make-you-smarter-suggests-science.html




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